Your Corporate Influencer Program
Global by Design
Want to scale a Corporate Influencer Program internationally, or build one globally from the get-go? We’ll support you every step of the way, navigating all the cultural and structural nuances that come with an international program.
Translation is no substitute for cultural understanding. What truly makes a program international is the willingness to rethink communication through a cultural lens. That's where the real potential lies.
Building from scratch or scaling globally?
We're here to support you either way.
Whether you’re expanding an existing Corporate Influencer Program across the globe or starting completely from scratch, the result is the same: a program that grows with your company.
SCALING INTERNATIONALLY
Scale an Existing Program
Your Corporate Influencer Program is already up and running—now it needs to work in other markets, too? We’ll help you spot cultural nuances early, expand the program’s structure, and anchor it locally, without starting over.
BUILDING INTERNATIONALLY
A Global Program from Day One
Don’t have a Corporate Influencer Program yet, but want to think internationally right away? Together, we’ll build a program designed for multiple markets and cultures from the start .
Was unser globales Programm
von anderen unterscheidet
Ein internationales Programm braucht ein starkes Fundament, das die Nuancen anderer Kulturen, Denkweisen und Arbeitsweisen wirklich berücksichtigt. Erst mit der richtigen Grundlage entsteht ein echtes Miteinander, über Märkte hinweg.
SPRACHE
Englisch als gemeinsame Basis
Das Programm läuft auf Englisch, mit einer einheitlichen Kommunikationssprache, die international funktioniert.
FORMAT
KULTURELLE INTELLIGENZ
Evidenzbasiert und praxisnah
Wir arbeiten mit anerkannten Modellen der interkulturellen Forschung, um kulturelle Unterschiede von Anfang an ins Programm einzubauen.
SKALIERBARKEIT
Einmal entwickelt, immer erweiterbar
Neue Märkte lassen sich jederzeit ergänzen, ohne das Programm jedes Mal neu zu erfinden.
What Sets Our Global Program Apart
An international program needs a strong foundation that genuinely accounts for the nuances of other cultures, mindsets, and ways of working. Only with the right foundation can real collaboration emerge across markets.
LANGUAGE
English as the Common Foundation
The program runs in English, giving you one shared communication language that works internationally.
FORMAT
Digital and Modular
Our program is built flexibly to fit your company structure and designed to work across multiple markets and time zones at once.
CULTURAL INTELLIGENCE
Evidence-Based and Hands-On
We work with recognized models from intercultural research to build cultural differences into the program from the very start.
SCALABILITY
Built to Grow
New markets can be added at any time, without the need to rethink the program from scratch.
Your Roadmap to a Global Corporate Influencer Program
We support you step by step, from the initial assessment through to ongoing support. Every step is designed to factor in your program’s international nuances from the very start. The result is a program that doesn’t just work in one market—it works wherever your teams are.
Cultural Assessment and Strategy Workshop
Together, we look at which markets matter most to you and which cultural nuances come into play. Based on that, we put together the right project team, including voices from each region. In a joint Strategy Workshop, we then define goals and a roadmap for your international Corporate Influencer Program.
Building the Concept
Using the Strategy Workshop as our foundation, we work together to develop your program's concept. We define what applies to all participants and what gets adapted by region, then build a clear program framework with Corporate Influencer Guidelines and a platform strategy for each market.
Rollout
We help you select participants, prepare for launch together, and support you in communicating the program internally, ensuring everything is tailored to each region's time zones and market nuances.
Onboarding and Training
The program launches with a digital Corporate Influencer Program Kickoff and Culture Workshop. In our training sessions, we guide your employees from individual positioning through to platform strategy, prepared for their specific market and audience.
Support and Strategic Sparring
Through regular check-ins, we support your Corporate Influencers with feedback, deep dives, and space for their current questions. At the same time, we support your project team with strategic sparring sessions, evaluation, ongoing development, and everything that keeps the program strong long-term.
Scaling into New Markets
The program is built so new markets can be added at any time. We're with you when it's time to take the next step.
Cultural Assessment and Strategy Workshop
Together, we look at which markets matter most to you and which cultural nuances come into play. Based on that, we put together the right project team, including voices from each region. In a joint Strategy Workshop, we then define goals and a roadmap for your international Corporate Influencer Program.
Building the Concept
Using the Strategy Workshop as our foundation, we work together to develop your program's concept. We define what applies to all participants and what gets adapted by region, then build a clear program framework with Corporate Influencer Guidelines and a platform strategy for each market.
Rollout
We help you select participants, prepare for launch together, and support you in communicating the program internally, ensuring everything is tailored to each region's time zones and market nuances.
Onboarding and Training
The program launches with a digital Corporate Influencer Program Kickoff and Culture Workshop. In our training sessions, we guide your employees from individual positioning through to platform strategy, prepared for their specific market and audience.
Support and Strategic Sparring
Through regular check-ins, we support your Corporate Influencers with feedback, deep dives, and space for their current questions. At the same time, we support your project team with strategic sparring sessions, evaluation, ongoing development, and everything that keeps the program strong long-term.
Scaling into New Markets
The program is built so new markets can be added at any time. We're with you when it's time to take the next step.
Communication at the Core
The more cultures and markets come together in a program, the more perspectives, mindsets, and communication styles meet. And that’s exactly where the biggest opportunity lies. Our global Corporate Influencer Program builds on these differences, so every voice gets heard, no matter where it comes from.
Any questions?
FAQ
Who is our global Corporate Influencer Program right for?
Our global Corporate Influencer Program is designed for companies that want to build or scale a Corporate Influencer Program internationally, whether through a subsidiary or with teams across multiple markets at once. It's also the right framework for larger organizations with complex international structures.
Do we need to already have a Corporate Influencer Program?
No. Some companies come to us with an existing program they want to expand globally, while others are building a global Corporate Influencer Program from scratch. We support both paths.
What language does a global Corporate Influencer Program run in?
The working language of our global Corporate Influencer Program is English. In markets where English isn't a sufficient common ground, we can train local points of contact who anchor the program in the local language.
How are cultural differences taken into account?
We start with a baseline assessment through targeted surveys that capture how participants relate to feedback, visibility, and recognition in their own work environment. Based on this assessment, we adapt our training and formats, informed by recognized models from intercultural research.
Can the program be expanded into new markets?
Yes. Our global Corporate Influencer Program is built modularly, so new markets can be added at any time without redeveloping the program.
What sets a global Corporate Influencer Program apart from a classic one?
A classic Corporate Influencer Program is designed for a single market. A global Corporate Influencer Program thinks internationally from the start, with cultural preparation, digital formats, and a structure that grows along with your company.
